Retail Locations MR2020

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Location descriptions Retail – Market Report 2020

Retail Central Copenhagen

The Copenhagen high street Made up of the pedestrian streets of Strøget and Købmagergade, the Copenhagen high street runs some 1.8 km with specific locations considered either prime or secondary. Prime high-street retail locations are typically found at Østergade, the Amagertorv square and the upper end of Købmagergade, defined as the stretch from Amagertorv to the Skindergade area. Secondary locations include the remaining parts of Strøget, termi- nating at Rådhuspladsen (City Hall Square), and the stretch of Købmagergade from Skindergade to Kultorvet and Frederiksborggade, including the Nørreport station area.

The Amagertorv area and the upper end of Købmagergade feature a mix of international brand retailers and the Illum department store.

Benefitting from direct metro access in its basement, the Magasin du Nord department store at Kongens Nytorv has succeeded in retaining a strong customer flow, securing its position as a strong competitor to Illum. Kongens Nytorv has in recent years come into play as a high-street location. Similarly, activity is brisk at the streets of Store Strandstræde, Bredgade and Store Kongensgade, which run off it. Although not considered a prime high-street location, the Købmagergade/ Frederiksborggade area, including the Kultorvet square, attracts substantial footfall and visibility. The lower end of Strøget, including Vimmelskaftet, terminating at Rådhuspladsen, today features a mix of traditional retail shops, bars, restaurants, etc. The opening of the new metro line, Cityringen, calling at Rådhuspladsen, has greatly improved accessibility. We predict that this will lift this part of Strøget substantially longer term.